Product Placement
Sponsored Placement: PR Advertising & Promotion
How To Measure Product Value, Value-Based Product Development
Measuring the Value of Your Product
Powerful CMO Marketing: Three Levels of Product placement
Brand Value: What Is It and How Can You Measure It? - Lytho
Curious how to measure the success value of your product placement exposure? Check out these 4 easy measurements that every impactful…
Measuring value of digital investments
The Worth of Product Placement in Successful Films: An Event Study Analysis - Michael A. Wiles, Anna Danielova, 2009
46 Product Placement in Movies Statistics
How To #3: Create A Product Placement Measurement Plan
What Is Brand Equity and How Do You Measure It?
PDF) Advertising Versus Product Placements: How Consumers Assess the Value of Each
How To Calculate Gross Domestic Product For AP® Macro