LVMH's Luxury Goods Blockchain: A Lost Cause

Hublot's watch warranties added to LVMH's AURA blockchain network - Ledger Insights - blockchain for enterprise

There's a new way to prove a $38,200 watch is the real thing - Times of India

Prestigious brands suffer falling sales in China - but luxury hasn't lost its lustre just yet - CityAM

Get Real: Preventing Counterfeit Product with Blockchain

Blockchain In Retail – How Does It Help?

Blockchain: Use Case Trends identified by GlobalData

Louis Vuitton, Cartier, Prada Push Blockchain Tool to Lure Shoppers - Bloomberg

Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it

LVMH Sees No Impact So Far From China Crackdown on Rich

LVMH's Luxury Goods Blockchain: A Lost Cause

Lvmh Develops Blockchain Luxury Goods Authentication

How Luxury Brands Are Using Blockchain Tech, AI to Fight Counterfeits - Tokenist

The blockchain playbook: From LVMH's Aura to Arianee

LVMH: Porter's Five Forces Industry and Competition Analysis - Hivelr