How did Loewe become the planet's hottest fashion brand?

LOEWE and Knot On My Planet Bring Back The Elephant Bag

Jonathan Anderson released Loewe's 'Puzzle' bag in 2015 and it remains one of the house's best-selling styles because it still looks so fresh. This updated mini 'Edge' version has been hand-finished in Spain from textured-leather and has lacquered edges. It can be worn and carried in a few different ways - including as a clutch or over your shoulder.

Loewe - Puzzle Edge Mini Textured-leather Shoulder Bag - Brown - One Size - Net A Porter

How Loewe Made Craftiness Cool

Jonathan Anderson Gave a 'Touch of Surreal' to Loewe for Spring 2022 – WWD

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LOEWE: the Hottest Fashion Brand to Take the Top Spot

Loewe's stunning show made me dread the future brandknewmag:Actionable Intelligence on Advertising,Marketing,Branding

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How did Loewe become the planet's hottest fashion brand?