Louis Vuitton Opens First Stand-alone Men's Store in California – WWD
Pharrell Williams Is Louis Vuitton's Next Men's Designer - The New York Times
The brand humbly built a cult following through their non-compromising NY attitude, pop culture referencing designs, and simple branding such as the now iconic Supreme Box Logo. Emphasizing authenticity and quality, Supreme quickly became the epicenter of the downtown skate community and a clubhouse for like-minded creative individuals.
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