LVMH partners with other major luxury companies on Aura, the first global luxury blockchain - LVMH
LVMH, Prada and Cartier develop the world's first global luxury blockchain
LVMH, Richemont and Prada Join Forces in Blockchain Consortium ⋆ Opulent Club
Luxury Fashion Group OTB to Join Louis Vuitton Parent LVMH in Aura Blockchain Consortium
Aura Blockchain Consortium Joins Sustainable Markets Initiative – WWD
OTB Group (Maison Margiela, Marni) collaborates with the blockchain consortium LVMH, Prada Group and Cartier.
LVMH Already Has a Metaverse Ambassador
Can the blockchain truly battle fake luxury fashion? LVMH, Mercedes-Benz, Prada Group, Richemont and OTB founded Aura Consortium to authenticate their goods – but not everyone buys it
LVMH, RICHEMONT AND PRADA JOIN FORCES - Canal LuxeCanal Luxe
Cartier, Prada Link Up with LVMH in Blockchain Alliance